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Client: ThermoFisher Scientific //
Agency: The Linus Group
Brand Playbook
The team at LINUS created a unified messaging approach for ThermoFisher Scientific Pharma Services Group to showcase its value to partners. A loose visual direction was chosen, and it was my job to give legs to the campaign graphics and create guidelines around its usage.
– Concepting
– Brand Guideline Creation
– Strategic Design
– Publication Design
– Branding + Identity
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